Digital printing offers advantages that analog printing cannot provide, such as the handling of variable data in transactional business and in direct mail. This transition from offset to digital is being felt in commercial printing with increasing strength, due to continuous technological improvements of digital color presses
Due to the increasing capacity of digital printing from a qualitative point of view and compatibility of substrates, print providers can now meet a wider range of printing needs. Starting from the traditional business of transactional mail or forms printing, printers are now able to use their printing equipment to print uncommon short-run applications such as: Small packaging applications and identification cards.
